1. The sales of Vision Pro have plateaued, and have even seen a decline since its release.
The Vision Pro’s declining popularity in the US market has prompted this news. Apple aims to revive consumer interest by releasing it in international markets, most likely in the third or fourth week of July. There is a possibility that the official launch date will be announced during Apple’s WWDC keynote on June 10th. Contrary to the expectations of some analysts, such as Guo Mingchi, this global launch will occur after the WWDC event.
There are already signs of the worldwide release being evident in certain Apple Stores. For example, a significant delivery of sofas has been received by uk store most likely intended for showcasing Vision Pro. However, the staff is currently prohibited from unpacking the boxes. Moreover, Apple Stores are in the process of renovating their Avenues sections to enhance the presentation of Vision Pro accessories, indicating a visual update scheduled for July.
1. The elevated potential barrier to adoption for the headset remains a concern, as Apple has not disclosed pricing for international markets. It is possible that the WWDC keynote could provide more information on this matter.
It appears that the path to entering the Chinese market is now open, as the Vision Pro has successfully obtained the country’s 3C certification.
Leaks indicate that the Apple Vision Pro is anticipated to be made available in several other countries following the WWDC event, including Australia, Canada, France, Germany, Japan, Singapore, and South Korea. As the WWDC approaches, it is highly likely that additional information regarding the official release date and international pricing of the Apple Vision Pro will be disclosed.